DMCS a blog by David Munoz

A creative online source

Top 20 Social Brands of 2009 – What do you think ?

Vitrue’s Social Media Index (SMI) assigns brands and products a score based on overall buzz from status updates, videos, photos and blog posts. The company has tallied its results for 2009 and released its top 100 social brands based on index scoring, with last year’s winner — the iPhone — reigning supreme once again. TO SEE TOP 100 CLICK HERE

1. iPhone
2. Disney
3. CNN
4. MTV
5. NBA
6. iTunes
7. Wii
8. Apple
9. Xbox
10. Nike
11. Starbucks
12. NFL
13. PlayStation
14. Adidas
15. BlackBerry
16. Sony
17. Mercedes
18. Microsoft
19. Samsung
20. BMW

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An Introduction to Social Media Optimization SMO

Social media, specifically focusing on the social networking sites, is rapidly becoming the staple form of content online – user generated content is also via An Introduction to Social Media Optimization SMO.

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Bloomberg Interviews Mashable CEO Pete Cashmore About Social Media [VIDEO]

Good all Pete!!

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The Fun theory by VW (Im loving this)

Great Viral videos, it shares a honest and fun insight.  Make sure to visit the site and enjoy all 3 videos..

Screen shot 2009-10-12 at 12.01.23 PM

Filed under: Strategy, Video, , , , , , , , , , , , , , , ,

Levi’s ‘Goes Forth’ With Web Game

Screen shot 2009-10-06 at 3.20.48 PMScreen shot 2009-10-06 at 3.22.38 PMLevi’s wants to link its past with the future through a new digital scavenger hunt that blends the real and virtual worlds.

Levi’s  created the game, which kicks off today and runs through mid-November on the brand’s Web site, to invoke memories of the company’s heritage in the 1890s. The game’s narrative revolves around a character named Grayson Ozias IV who has left wax cylinder voice recordings hidden across America. The challenge for players is to find these recordings and, ultimately, the $100,000 fortune Ozias buried. Levi’s is including social media by posting clues through its Facebook page, which has nearly 150,000 fans, and a dedicated game Twitter account. It has plans for other social twists, including the use of live streaming service 12seconds. There is a social responsibility element in the third week of the game, when Levi’s will let participants choose a charity that will receive a $100,000 donation

Levi’s is promoting the game via video banner ads on sites including Facebook, Break and Pandora.

Stay tune for my reviews after it ends. Would it be good for Levis ???

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Social Media is not to be ignore by B2B.

I have always believe said “We have to learn to implement and embrace social media or else it would leave you behind”

Social media is another touch point for your next potential customers to find you while they are researching what their company wants and needs. Consider if your presence on a social media site could help you achieve your business goals.
Would a more personal online interaction help a potential customer reach out to you with questions or request a demo? Even though we are talking about B2B companies, each one is staffed with people. Those people spend time on social networks, blogs and forums researching and talking about every industry under the sun.
Traditionally the buying cycle in B2B takes longer. Having an open door of communication between the potential customer and your online community manager could be the determining factor when it is finally time to make a decision.
Listen first. Monitor social networking sites to see who is talking about your products, services and industry. The thing about social media sites is you do not actually control if your company is going to be discussed – the users of the sites decide. You only decide if you are going to be a part of the conversation.
By participating in social media you are potentially building trust online. The transparency of your company lowers the risk of your potential buyer.
Social media is increasingly becoming a core part of the research process for B2B purchases. Within social media sites you can converse, educate and build relationships with potential buyers. While researching products and services, users are getting more savvy and finding more and more information online. When someone is researching you and your company for their next large business purchase what do they find? Are you a part of the conversation?

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